In predator-human conflicts, the thing we have to fear most is fear itself
Want to convince customers to buy your new and improved green product? Don’t tell them you made it environmentally-friendly on purpose.
Public transportation services are ubiquitous in the world’s cities, whether more traditional taxis or newer mobile-powered startups like Uber or Lyft.
People’s perception of climate change is heavily influenced by what’s happening with their neighborhood weather
Each of us wears a lot of different hats: employee, parent, friend, member of an ethnic group or political party, and so on.
The world’s predators – mammals such as gray wolves, jaguars, tigers, African lions, European lynx, wolverines, and black and brown bears, along with sharks – are declining at an
Imagine that you’ve just moved from a dreary, concrete-filled neighborhood to an area near a lush park.
How can we convince people to conserve resources for the sake of future generations?
Researchers have found that people tend to trash products that have been modified somehow during use—for example, torn or dented.
Visitors to a large city park in Sweden were asked to rate the attractiveness of its different habitat types—and biodiversity fell short in “likes”